/* ============================================================
   Predictable Growth — predictable.agency
   Homepage v1.1 — production stylesheet
   Source of truth: brand-look/03-website/design-handoff-v1.1/README.md
   System: white / grey / ink / black + orange accent-ONLY.
   ============================================================ */

/* ---------- Tokens ---------- */
:root{
  --white:#ffffff;
  --grey:#f4f4f5;            /* the ONLY grey — alternate section bg */
  --hairline:#e4e4e7;
  --hairline-strong:#d8d8dc; /* card border on hover */
  --grey-text:#6a6a71;       /* labels, captions, muted — AA (4.9:1 on grey, 5.4:1 on white) */
  --ink-soft:#3f3f46;        /* body copy */
  --ink:#18181b;             /* headings, solid buttons */
  --black:#0a0a0a;           /* hero headline, footer band */
  --orange:#F5641E;          /* accent ONLY */
  --orange-deep:#D9490B;     /* orange hover / faq hover */
  --selection:#dcdce0;

  --maxw:1180px;
  --gut:clamp(20px,5vw,28px);
  --band:clamp(60px,7vw,100px);

  --sans:'Early Sans',-apple-system,BlinkMacSystemFont,'Helvetica Neue',Arial,sans-serif;
  --display:'Glancyr','Early Sans',sans-serif;
  --serif:'Late Serif',Georgia,serif;

  --sh-sm:0 1px 2px rgba(24,24,27,.04), 0 6px 16px -10px rgba(24,24,27,.10);
  --sh-md:0 2px 6px rgba(24,24,27,.05), 0 22px 48px -24px rgba(24,24,27,.28);
  --sh-nav:inset 0 1px 0 rgba(255,255,255,.75), 0 10px 30px -6px rgba(9,9,11,.10);
}

/* ---------- Fonts ---------- */
@font-face{ font-family:'Early Sans'; src:url('assets/fonts/EarlySans-Regular.woff2') format('woff2'); font-weight:400; font-style:normal; font-display:swap; }
@font-face{ font-family:'Early Sans'; src:url('assets/fonts/EarlySans-Medium.woff2') format('woff2'); font-weight:500; font-style:normal; font-display:swap; }
@font-face{ font-family:'Early Sans'; src:url('assets/fonts/EarlySans-Bold.woff2') format('woff2'); font-weight:700; font-style:normal; font-display:swap; }
@font-face{ font-family:'Early Sans'; src:url('assets/fonts/EarlySans-BoldItalic.woff2') format('woff2'); font-weight:700; font-style:italic; font-display:swap; }
@font-face{ font-family:'Glancyr'; src:url('assets/fonts/Glancyr-Medium.woff2') format('woff2'); font-weight:500; font-style:normal; font-display:swap; }
@font-face{ font-family:'Late Serif'; src:url('assets/fonts/LateSerif-Regular.woff2') format('woff2'); font-weight:400; font-style:normal; font-display:swap; }

/* ---------- Base ---------- */
*,*::before,*::after{ box-sizing:border-box; }
html{ scroll-behavior:smooth; scroll-padding-top:96px; -webkit-text-size-adjust:100%; }
body{
  margin:0; background:var(--white); color:var(--ink);
  font-family:var(--sans); font-size:17px; line-height:1.6;
  -webkit-font-smoothing:antialiased; text-rendering:optimizeLegibility;
}
a{ color:inherit; text-decoration:none; }
img,svg{ display:block; }
::selection{ background:var(--selection); color:var(--black); }
/* Grey sections: text sits on grey, so use a WHITE highlight for contrast... */
.band--grey ::selection{ background:#ffffff; color:var(--black); }
/* ...but white cards inside grey sections keep the grey highlight (white-on-white would vanish) */
.band--grey .curve-card ::selection,
.band--grey .step ::selection,
.band--grey .tst ::selection{ background:var(--selection); color:var(--black); }
/* Dark footer: light highlight, keep text legible */
.footer ::selection{ background:rgba(255,255,255,.30); color:#ffffff; }
:focus-visible{ outline:2px solid var(--orange); outline-offset:2px; border-radius:4px; }
h1,h2,h3,p,ul{ margin:0; }

/* ---------- Layout helpers ---------- */
.sr-only{ position:absolute; width:1px; height:1px; padding:0; margin:-1px; overflow:hidden; clip:rect(0,0,0,0); white-space:nowrap; border:0; }
.container{ max-width:var(--maxw); margin:0 auto; padding:0 var(--gut); }
.band{ padding:var(--band) 0; }
.band--white{ background:var(--white); }
.band--grey{ background:var(--grey); }

.section-head{ max-width:680px; margin-bottom:clamp(28px,4vw,48px); }

.eyebrow{
  display:inline-flex; align-items:center; gap:10px;
  font-family:var(--display); font-size:12px; font-weight:500;
  letter-spacing:0.16em; text-transform:uppercase; color:var(--grey-text);
  margin:0 0 20px;
}
.eyebrow .dot{ width:6px; height:6px; border-radius:50%; background:var(--orange); flex:none; }

.h2{
  font-family:var(--display); font-weight:500;
  font-size:clamp(34px,4.4vw,56px); line-height:1.3; letter-spacing:-0.028em;
  color:var(--ink); margin:0 0 18px; text-wrap:balance;
}
.lede{ font-size:18px; line-height:1.6; color:var(--ink-soft); max-width:56ch; margin:0; text-wrap:pretty; }

/* Orange keyword underline — the ONE accent per section */
.mark{ position:relative; white-space:nowrap; }
.mark::after{
  content:""; position:absolute; left:-0.01em; right:-0.01em; bottom:-0.015em;
  height:0.072em; background:var(--orange); border-radius:999px;
}

/* ---------- Buttons ---------- */
.btn{
  display:inline-flex; align-items:center; justify-content:center; gap:9px;
  height:52px; padding:0 26px; border-radius:12px;
  font-family:var(--sans); font-weight:500; font-size:15px; letter-spacing:-0.005em;
  border:1px solid transparent; cursor:pointer;
  transition:transform .18s ease, background .18s ease, border-color .18s ease, box-shadow .18s ease;
}
.btn svg{ transition:transform .18s ease; }
.btn:hover svg{ transform:translateX(3px); }

.btn--primary{ background:var(--ink); color:#fff; box-shadow:0 1px 2px rgba(24,24,27,.2), 0 12px 22px -14px rgba(24,24,27,.5); }
.btn--primary:hover{ background:#000; transform:translateY(-2px); box-shadow:0 2px 4px rgba(24,24,27,.24), 0 20px 34px -16px rgba(24,24,27,.55); }

.btn--ghost{ background:transparent; color:var(--ink); border-color:var(--hairline); }
.btn--ghost:hover{ border-color:var(--ink-soft); background:rgba(24,24,27,.02); transform:translateY(-2px); }

.btn--light{ background:#fafafa; color:var(--ink); box-shadow:0 14px 30px -16px rgba(0,0,0,.6); }
.btn--light:hover{ background:#fff; transform:translateY(-2px); }

.btn--sm{ height:42px; padding:0 20px; font-size:14px; border-radius:999px; gap:8px; }

/* Text link with orange underline-on-hover */
.tlink{
  display:inline-flex; align-items:center; gap:7px;
  font-size:14px; font-weight:500; color:var(--ink);
  border-bottom:1px solid transparent; padding-bottom:1px; align-self:flex-start;
  transition:border-color .15s ease;
}
.tlink svg{ transition:transform .18s ease; }
.tlink:hover{ border-bottom-color:var(--orange); }
.tlink:hover svg{ transform:translateX(3px); }

/* ============================================================
   1. NAV — sticky frosted pill
   ============================================================ */
.nav{ position:sticky; top:0; z-index:100; padding:18px 0 0; }
/* Full-width near-opaque backdrop behind the whole nav row — without this, only the pill itself
   blocks scrolling content, so body text stays crisp right up to the pill's rounded edge, then
   gets abruptly cut/ghosted through the glass. This fades everything out before it reaches the pill. */
.nav::before{ content:""; position:absolute; inset:0; background:#ffffff; z-index:0; pointer-events:none; }
.nav__inner{ position:relative; z-index:1; max-width:1120px; margin:0 auto; padding:0 var(--gut); }
.nav__pill{
  display:flex; align-items:center; justify-content:space-between; gap:24px;
  background:rgba(255,255,255,.94);
  -webkit-backdrop-filter:blur(20px) saturate(180%); backdrop-filter:blur(20px) saturate(180%);
  border:1px solid var(--hairline); border-radius:999px; box-shadow:var(--sh-nav);
  padding:10px 12px 10px 24px;
}
.nav__brand{ display:inline-flex; align-items:center; flex:none; color:var(--black); }
.nav__brand img{ height:38px; width:auto; }
.nav__links{ display:flex; align-items:center; gap:2px; }
.nav__links a{
  font-size:14px; font-weight:500; color:var(--grey-text);
  padding:9px 14px; border-radius:999px;
  transition:color .15s ease, background .15s ease;
}
.nav__links a:hover{ color:var(--ink); background:rgba(24,24,27,.045); }
.nav__cta{
  height:42px; padding:0 20px; border-radius:999px; background:var(--ink); color:#fff;
  display:inline-flex; align-items:center; justify-content:center;
  font-family:var(--sans); font-weight:500; font-size:14px; flex:none;
  box-shadow:0 1px 2px rgba(24,24,27,.2), 0 12px 22px -14px rgba(24,24,27,.5);
  transition:transform .18s ease, background .18s ease;
}
.nav__cta:hover{ background:#000; transform:translateY(-2px); }

/* ============================================================
   2. HERO
   ============================================================ */
.hero{ background:var(--white); text-align:center; padding:clamp(38px,6vw,52px) 0 clamp(28px,4vw,40px); overflow-x:clip; }
.hero__eyebrow{ margin-bottom:24px; }
.hero__title{
  font-family:var(--sans); font-weight:700;
  font-size:clamp(40px,4.6vw,58px); line-height:1.15; letter-spacing:-0.03em;
  color:var(--black); max-width:22ch; margin:0 auto 22px; text-wrap:balance;
}
.hero__lede{ font-size:clamp(17px,1.5vw,20px); line-height:1.55; color:var(--ink-soft); max-width:52ch; margin:0 auto 32px; text-wrap:pretty; }
.hero__cta{ display:flex; gap:14px; flex-wrap:wrap; justify-content:center; }

/* ============================================================
   3. CLIENT STRIP
   ============================================================ */
.clients{ background:var(--white); padding:28px 0 32px; border-bottom:1px solid var(--hairline); }
.clients__label{
  font-family:var(--display); font-size:12px; letter-spacing:0.16em; text-transform:uppercase;
  color:var(--grey-text); text-align:center; margin:0 0 24px;
}
.clients__row{ display:flex; align-items:center; justify-content:center; flex-wrap:nowrap; gap:clamp(8px,2.3vw,52px); }
.clients__row img{
  width:auto; object-fit:contain;
  filter:grayscale(1) brightness(0) opacity(0.5);
  transition:filter .22s ease, opacity .22s ease;
}
.clients__row img:hover{ filter:grayscale(1) brightness(0) opacity(0.82); }
.logo--aav{ height:clamp(13px,3.3vw,26px); }
.logo--cherrypick{ height:clamp(12px,3.2vw,24px); }
.logo--olivergal{ height:clamp(16px,4.5vw,32px); }
.logo--founders{ height:clamp(14px,3.8vw,30px); }
.logo--blossom{ height:clamp(16px,4.8vw,27px); }

/* ============================================================
   5. SERVICES — value-stack panel
   ============================================================ */
.services__panel{
  display:grid; grid-template-columns:repeat(auto-fit,minmax(240px,1fr));
  gap:1px; background:var(--hairline);          /* gap shows as hairline dividers in every direction */
  border:1px solid var(--hairline); border-radius:16px;
  box-shadow:var(--sh-sm); overflow:hidden;
}
.svc{ background:#fff; padding:32px; display:flex; flex-direction:column; position:relative; }
.svc__badges{ position:absolute; top:26px; right:26px; display:flex; align-items:center; gap:14px; }
.svc__badge{ display:flex; flex-direction:column; align-items:center; gap:5px; }
.svc__badge img{ height:20px; width:auto; opacity:.9; }
.svc__badge span{ font-family:var(--display); font-size:8px; letter-spacing:0.1em; text-transform:uppercase; color:var(--grey-text); }
.svc__title{ font-family:var(--display); font-weight:500; font-size:clamp(21px,2.3vw,27px); line-height:1.12; letter-spacing:-0.018em; margin:0 0 8px; }
.svc__tag{ font-family:var(--display); font-size:10.5px; letter-spacing:0.12em; text-transform:uppercase; color:var(--grey-text); margin:0 0 14px; }
.svc__desc{ font-size:15px; line-height:1.55; color:var(--ink-soft); min-height:66px; margin:0 0 22px; }
.svc__inc{ font-family:var(--display); font-size:10.5px; font-weight:500; letter-spacing:0.12em; text-transform:uppercase; color:var(--grey-text); margin:0 0 16px; padding-top:20px; border-top:1px solid var(--hairline); }
.svc__list{ list-style:none; margin:0 0 26px; padding:0; display:flex; flex-direction:column; gap:12px; }
.svc__list li{ display:flex; align-items:flex-start; gap:11px; font-size:15px; line-height:1.45; color:var(--ink-soft); }
.svc__list svg{ flex:none; margin-top:2px; color:var(--orange); }
.svc .tlink{ margin-top:auto; }

/* ============================================================
   6. PROCESS — growth curve + step cards
   ============================================================ */
.process__grid{ display:grid; grid-template-columns:repeat(auto-fit,minmax(300px,1fr)); gap:clamp(32px,4vw,48px); align-items:center; }
.process__intro .h2{ max-width:none; margin-bottom:16px; }
.process__intro .lede{ font-size:16.5px; max-width:40ch; margin-bottom:30px; }
.curve-card{ background:#fff; border:1px solid var(--hairline); border-radius:16px; padding:24px 24px 18px; box-shadow:var(--sh-sm); }
.curve-card__cap{ font-family:var(--display); font-size:10.5px; letter-spacing:0.12em; text-transform:uppercase; color:var(--grey-text); margin:0 0 14px; }
.curve-card svg.curve{ width:100%; height:auto; }
.curve-card__phases{ display:flex; justify-content:space-between; margin-top:12px; padding:0 4px; }
.curve-card__phases span{ font-family:var(--display); font-size:10.5px; letter-spacing:0.1em; text-transform:uppercase; color:var(--grey-text); }
.curve-card__phases b{ display:block; font-family:var(--sans); font-weight:500; font-size:12px; letter-spacing:0; text-transform:none; color:var(--ink-soft); margin-top:3px; }

.steps{ display:flex; flex-direction:column; gap:14px; }
.step{ background:#fff; border:1px solid var(--hairline); border-radius:16px; padding:24px 28px 22px; box-shadow:var(--sh-sm); }
.step__head{ display:flex; align-items:center; gap:16px; margin-bottom:18px; }
.step__num{ font-family:var(--display); font-weight:500; font-size:clamp(28px,3vw,38px); line-height:1; letter-spacing:-0.03em; color:rgba(24,24,27,0.075); font-variant-numeric:tabular-nums; }
.step__meta{ display:flex; flex-direction:column; gap:6px; }
.step__name{ font-family:var(--display); font-weight:500; font-size:clamp(19px,2.1vw,23px); line-height:1.1; letter-spacing:-0.018em; color:var(--ink); }
.step__days{ font-family:var(--display); font-size:10.5px; letter-spacing:0.12em; text-transform:uppercase; color:var(--grey-text); border:1px solid var(--hairline); border-radius:999px; padding:5px 12px 4px; align-self:flex-start; background:#fff; }
.step__list{ list-style:none; margin:0; padding:0; display:flex; flex-direction:column; gap:10px; }
.step__list li{ position:relative; padding-left:26px; font-size:15px; line-height:1.5; color:var(--ink-soft); }
.step__list li svg{ position:absolute; left:0; top:3px; color:var(--orange); }
.step__result{ display:flex; align-items:flex-start; gap:10px; margin-top:18px; padding:12px 14px; background:#fafafa; border:1px solid var(--hairline); border-left:2.5px solid var(--orange); border-radius:8px; }
.step__result svg{ flex:none; margin-top:1px; color:var(--orange); }
.step__result-label{ font-family:var(--display); font-size:10px; letter-spacing:0.12em; text-transform:uppercase; color:var(--grey-text); margin-bottom:3px; }
.step__result-text{ font-size:14px; line-height:1.45; color:var(--ink); font-weight:500; }

/* ============================================================
   7. WORK — featured case + supporting cards
   ============================================================ */
.work{
  background:var(--white);
  background-image:radial-gradient(rgba(24,24,27,.05) 1px, transparent 1px);
  background-size:24px 24px; background-position:-1px -1px;
}
.case-featured{ display:grid; grid-template-columns:repeat(auto-fit,minmax(300px,1fr)); background:#fff; border:1px solid var(--hairline); border-radius:16px; overflow:hidden; box-shadow:var(--sh-md); }
.case-featured__media{ background:linear-gradient(160deg,#ffffff 0%,#eeeef0 100%); border-right:1px solid var(--hairline); display:flex; flex-direction:column; justify-content:space-between; gap:22px; padding:32px 30px; }
.case-featured__media img{ height:30px; width:auto; max-width:160px; object-fit:contain; filter:grayscale(1) brightness(0) opacity(0.82); }
/* Full-bleed PHOTO variant of the featured-card media panel (label overlaid on a scrim) */
.case-featured__media--photo{ position:relative; padding:0; overflow:hidden; min-height:340px; background:#eeeef0; }
.case-featured__media--photo .case-featured__photo{ position:absolute; inset:0; width:100%; height:100%; max-width:none; object-fit:cover; filter:none; }
.case-featured__overlay{ position:absolute; left:0; right:0; bottom:0; z-index:1; display:flex; flex-direction:column; gap:11px; padding:26px 28px; background:linear-gradient(to top, rgba(10,10,10,.72) 0%, rgba(10,10,10,.30) 46%, rgba(10,10,10,0) 100%); }
.case-featured__media--photo .case-featured__logo{ height:26px; width:auto; max-width:150px; object-fit:contain; filter:brightness(0) invert(1); opacity:.96; }
.case-featured__media--photo .case-featured__kicker{ color:#fff; }
.case-featured__media--photo .case-featured__sub{ color:rgba(255,255,255,.82); }
.case-featured__kicker{ display:block; font-family:var(--display); font-size:10.5px; font-weight:500; letter-spacing:0.12em; text-transform:uppercase; color:var(--ink); margin-bottom:5px; }
.case-featured__sub{ display:block; font-family:var(--display); font-size:10.5px; letter-spacing:0.12em; text-transform:uppercase; color:var(--grey-text); line-height:1.4; }
.case-featured__body{ padding:32px 34px; display:flex; flex-direction:column; gap:20px; justify-content:center; }
.case-featured__title{ font-family:var(--display); font-weight:500; font-size:clamp(22px,2.5vw,31px); line-height:1.3; letter-spacing:-0.022em; max-width:22ch; text-wrap:balance; }
.case-featured__desc{ font-size:15px; line-height:1.58; color:var(--ink-soft); max-width:52ch; text-wrap:pretty; }
.case-featured__desc b{ color:var(--ink); font-weight:700; }
.stat-callout{ display:grid; grid-template-columns:repeat(3,1fr); border:1px solid var(--hairline); border-radius:12px; background:#fafafa; overflow:hidden; font-variant-numeric:tabular-nums; }
.stat-callout > div{ padding:18px 20px; }
.stat-callout > div + div{ border-left:1px solid var(--hairline); }
/* flex + flex-end instead of inline baseline — Glancyr's metrics make the small suffix hang below the
   number's true baseline with normal inline alignment; bottom-aligning the two pieces as flex items
   sidesteps that entirely and is rock-solid regardless of font metrics. */
.stat-callout .num{ display:flex; align-items:flex-end; font-family:var(--display); font-weight:500; font-size:clamp(24px,2.5vw,30px); line-height:1; letter-spacing:-0.03em; color:var(--ink); }
.stat-callout .num small{ font-size:0.64em; font-weight:500; line-height:1; margin-left:0.07em; }
.stat-callout .cap{ display:block; margin-top:9px; font-family:var(--display); font-size:10px; letter-spacing:0.11em; text-transform:uppercase; color:var(--grey-text); line-height:1.35; }
.case-featured__foot{ display:flex; align-items:center; justify-content:space-between; gap:16px; flex-wrap:wrap; }

.case-grid{ margin-top:22px; display:grid; grid-template-columns:repeat(auto-fit,minmax(258px,1fr)); gap:22px; }
.case-card{ background:#fff; border:1px solid var(--hairline); border-radius:16px; padding:26px 26px 24px; box-shadow:var(--sh-sm); display:flex; flex-direction:column; transition:transform .2s ease, box-shadow .2s ease, border-color .2s ease; }
.case-card:hover{ transform:translateY(-4px); box-shadow:var(--sh-md); border-color:var(--hairline-strong); }
.case-card__logo{ display:flex; align-items:center; justify-content:space-between; gap:12px; margin-bottom:20px; }
.case-card__logo img{ height:26px; width:auto; max-width:132px; object-fit:contain; filter:grayscale(1) brightness(0) opacity(0.78); }
.case-card__stat{ display:inline-flex; align-items:flex-end; font-family:var(--display); font-weight:500; font-size:clamp(30px,3.4vw,40px); line-height:.95; letter-spacing:-0.03em; color:var(--ink); font-variant-numeric:tabular-nums; }
.case-card__stat small{ font-size:0.64em; font-weight:500; line-height:1; margin-left:0.07em; }
.case-card__metric{ display:block; margin-top:10px; font-family:var(--display); font-size:10px; letter-spacing:0.12em; text-transform:uppercase; color:var(--grey-text); }
.case-card__desc{ margin-top:12px; padding-top:14px; border-top:1px solid var(--hairline); font-size:14px; line-height:1.5; color:var(--ink-soft); }
.case-card .tlink{ margin-top:18px; }

/* ============================================================
   8. TESTIMONIALS
   ============================================================ */
.tst-grid{ display:grid; gap:22px; grid-template-columns:repeat(auto-fit,minmax(258px,1fr)); }
.tst{ position:relative; background:#fff; border:1px solid var(--hairline); border-radius:16px; padding:34px 30px 26px; display:flex; flex-direction:column; box-shadow:var(--sh-sm); transition:transform .2s ease, box-shadow .2s ease; }
.tst:hover{ transform:translateY(-4px); box-shadow:var(--sh-md); }
.tst__mark{ font-family:var(--serif); font-size:32px; line-height:.7; color:var(--orange); height:16px; margin-bottom:10px; }
.tst__take{ font-family:var(--sans); font-weight:700; font-size:clamp(20px,1.7vw,24px); line-height:1.2; letter-spacing:-.02em; color:var(--ink); margin:0 0 16px; text-wrap:balance; }
.tst__take .mark::after{ height:0.06em; bottom:0.01em; left:0; right:0; }
.tst__quote{ font-size:15px; line-height:1.62; color:var(--ink-soft); margin:0; }
/* flex-wrap so the brand mark drops to its own line instead of overlapping name/role text on narrow
   cards — with a wide logo (Founders Club) or a long name, one row can't always fit both. */
.tst__foot{ margin-top:auto; padding-top:20px; border-top:1px solid var(--grey); display:flex; flex-wrap:wrap; align-items:center; justify-content:space-between; gap:10px 12px; }
.tst__who{ display:flex; align-items:center; gap:13px; min-width:0; }
.tst__avatar{ width:52px; height:52px; border-radius:50%; background:var(--ink); color:#fff; display:grid; place-items:center; font-family:var(--display); font-size:16px; letter-spacing:.02em; flex:none; }
.tst__avatar-photo{ width:52px; height:52px; border-radius:50%; object-fit:cover; flex:none; }
.tst__name{ font-weight:700; font-size:14px; line-height:1.2; white-space:nowrap; }
.tst__role{ font-size:13px; color:var(--grey-text); white-space:nowrap; }
.tst__sample{ font-family:var(--display); font-size:9px; letter-spacing:.1em; text-transform:uppercase; color:var(--grey-text); border:1px solid var(--hairline); border-radius:999px; padding:1px 6px; margin-left:4px; }
.tst__brand{ font-family:var(--display); font-weight:500; letter-spacing:.02em; color:var(--grey-text); font-size:13.5px; white-space:nowrap; flex:none; }
.tst__brand-logo{ height:20px; width:auto; max-width:120px; object-fit:contain; flex:none; }
/* Founders Club's mark is a thin serif ring + light wordmark — reads smaller than a bold logo at the
   same height, so it gets a larger size to stay clearly legible. */
.tst__brand-logo--lg{ height:32px; max-width:160px; }
.tst-note{ margin-top:44px; font-size:13px; color:var(--grey-text); }

/* ============================================================
   8b. FAQ
   ============================================================ */
.faq__grid{ display:grid; grid-template-columns:repeat(auto-fit,minmax(300px,1fr)); gap:clamp(36px,5vw,64px); align-items:start; }
.faq__head{ max-width:680px; }
.faq__list{ border-top:1px solid var(--ink); }
.faq__item{ border-bottom:1px solid var(--hairline); }
.faq__item summary{ list-style:none; display:flex; align-items:center; justify-content:space-between; gap:24px; padding:26px 4px; cursor:pointer; font-weight:500; font-size:18px; letter-spacing:-0.01em; transition:color .15s ease; }
.faq__item summary::-webkit-details-marker{ display:none; }
.faq__item summary:hover{ color:var(--orange-deep); }
.faq__icon{ flex:none; width:32px; height:32px; border-radius:50%; border:1px solid var(--hairline); display:grid; place-items:center; color:var(--ink); position:relative; transition:border-color .15s ease; }
.faq__icon::before,.faq__icon::after{ content:""; position:absolute; background:currentColor; border-radius:2px; }
.faq__icon::before{ width:13px; height:1.6px; }         /* horizontal bar */
.faq__icon::after{ width:1.6px; height:13px; transition:opacity .2s ease, transform .2s ease; } /* vertical bar */
.faq__item[open] .faq__icon::after{ opacity:0; transform:scaleY(0); }
.faq__item[open] .faq__icon{ border-color:var(--hairline-strong); }
.faq__answer{ display:none; padding:0 56px 28px 4px; font-size:15px; line-height:1.65; color:var(--ink-soft); max-width:62ch; margin:0; }
.faq__item[open] .faq__answer{ display:block; }

/* ============================================================
   9. FOOTER — black CTA close
   ============================================================ */
.footer{ background:var(--black); color:#fafafa; }
.footer__inner{ max-width:var(--maxw); margin:0 auto; padding:clamp(56px,8vw,84px) var(--gut); display:flex; justify-content:space-between; align-items:center; gap:40px; flex-wrap:wrap; }
.footer__eyebrow{ display:inline-flex; align-items:center; gap:10px; font-family:var(--display); font-weight:500; font-size:12px; letter-spacing:.16em; text-transform:uppercase; color:rgba(250,250,250,.60); }
.footer__live{ display:inline-block; width:7px; height:7px; border-radius:50%; background:var(--orange); animation:livepulse 2.4s ease-out infinite; }
.footer__title{ font-family:var(--sans); font-weight:700; letter-spacing:-0.028em; line-height:1.12; color:#fff; margin-top:16px; font-size:clamp(34px,4.4vw,56px); text-wrap:balance; }
.footer__title u{ text-decoration:underline; text-decoration-color:var(--orange); text-decoration-thickness:3px; text-underline-offset:7px; }
.footer__rule{ max-width:var(--maxw); margin:0 auto; border-top:1px solid rgba(250,250,250,.13); }
.footer__mark{ max-width:var(--maxw); margin:0 auto; padding:0 var(--gut) 40px; display:flex; align-items:center; justify-content:flex-end; }
.footer__mark svg{ width:172px; height:auto; color:#e6e6ea; }

@keyframes livepulse{
  0%{ box-shadow:0 0 0 0 rgba(245,100,30,.55); }
  70%{ box-shadow:0 0 0 7px rgba(245,100,30,0); }
  100%{ box-shadow:0 0 0 0 rgba(245,100,30,0); }
}

/* ============================================================
   Responsive — single breakpoint at 720px (per spec)
   ============================================================ */
@media (max-width:720px){
  .nav__links{ display:none; }
  .nav__brand img{ height:34px; }
  .logo--blossom{ display:none; }              /* keep the strip to one line */
  .svc{ padding:22px 20px; }
  .svc__badges{ top:20px; right:20px; }
  .case-card{ padding:22px 20px; }
  .tst{ padding:22px 20px; }
  /* featured case condenses: media goes horizontal */
  .case-featured__media{ padding:18px 20px; border-right:none; border-bottom:1px solid var(--hairline); flex-direction:row; align-items:center; }
  .case-featured__media--photo{ padding:0; min-height:220px; }
  .case-featured__body{ padding:20px 20px; gap:13px; }
  .stat-callout > div{ padding:11px 9px; }
  .faq__item summary{ padding:18px 2px; font-size:16px; gap:14px; }
  .faq__answer{ padding:0 6px 22px 2px; }
  .footer__inner{ flex-direction:column; align-items:center; text-align:center; gap:24px; }
  .footer__rule{ display:none; }
  .footer__mark{ justify-content:center; padding-bottom:40px; }
}

@media (prefers-reduced-motion:reduce){
  html{ scroll-behavior:auto; }
  .footer__live{ animation:none; }
  *{ transition-duration:.001ms !important; }
}

/* ===== Certified Partner strip (above footer) ===== */
.pstrip{ background:var(--white); border-top:1px solid var(--hairline); padding:40px 0 44px; }
.pstrip__inner{ max-width:var(--maxw); margin:0 auto; padding:0 var(--gut); display:flex;
  align-items:center; justify-content:center; gap:clamp(24px,4vw,56px); flex-wrap:wrap; }
.pstrip__label{ font:500 12px/1.4 'Glancyr'; letter-spacing:.16em; text-transform:uppercase;
  color:var(--grey-text); white-space:nowrap; display:inline-flex; align-items:center; gap:8px; }
.pstrip__label .dot{ width:6px; height:6px; border-radius:50%; background:var(--orange); flex:none; }
.pstrip__logos{ display:flex; align-items:center; gap:clamp(22px,3.4vw,44px); flex-wrap:wrap; justify-content:center; }
.pstrip__logos img{ width:auto; display:block; filter:brightness(0); opacity:.5; transition:opacity .2s ease; }
.pstrip__logos img:hover{ opacity:.8; }
.plogo--meta{ height:16px; }
.plogo--google{ height:22px; }
.plogo--tiktok{ height:22px; }
.plogo--triplewhale{ height:22px; }
.plogo--shopify{ height:15px; }
.plogo--klaviyo{ height:16px; }
.plogo--postscript{ height:14px; }
@media(max-width:720px){ .pstrip__inner{ flex-direction:column; gap:22px; } }